Generation Z will dictate over 40% of consumer spending by 2020
Generation Z already spends over $143 billion annually
Generation Z currently makes up over one fourth of the population
Is your business prepared for
Gen Z?
Gen Z Innovate
is a design firm that specializes in human centered design for the Gen Z marketplace. We are Gen Z innovators, members of Generation Z, trained in design thinking methodology, with a unique personal perspective into the needs and insights of our generation.